Tag Archives: aardman

The story of ‘Brigitte, Bruno and Ben’ animated by Lucy Izzard for Aardman

A 70 second film entitled “Brigitte, Bruno and Ben” tells the story of Ben who helps entrepreneur Brigitte in the ‘developing world’ by directly lending her just £10 through the website Deki.org.uk. Previously Brigitte struggled to feed her family on less than 80p a day.

The film was written and animated by Lucy Izzard for Aardman and Deki. This story emotionally engages the viewer by focusing on particular people and showing the positive effect a loan can have.

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Animator Lucy Izzard was born in Sydney, Australia, and moved to the UK at the age of four. Creative from an early age, she spent most of her childhood in Kent, fashioning cuts and bruises out of her mother’s makeup for murder-mystery home videos. After graduating with a First class degree in Illustration and Animation, Lucy won the BBC Three New Talent Animator Award in 2005, and began working on short films and commercials for companies such as Slinky Pictures, 12foot6 and the BBC. She currently resides in Bristol with her family, where she continues her passion for animating in her work for ArthurCox and Aardman.

Lucy Izzard’s website: www.lucyizzard.co.uk

Watch the Deki film: youtu.be/iBrYjSeTpkU

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Aardman create new film for Imperial War Museums

Aardman and ad agency Johnny Fearless have created a new film and campaign to promote IWM London and the new First World War Galleries (opening 19 July) and to commemorate the First World War Centenary.

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The 90-second film, “Flight of the Stories”, depicts the journey of personal stories and letters written by those who never left the fields of Northern France during the First World War.

In the film, ‘quotation mark’ characters symbolising these stories emerge as lines are read from letters and diaries entrusted to the museum by relatives during and at the end of the First World War. As the voices gather, the bird-like characters join to form a flock, taking flight across Northern France and the English Channel, over London, and finally resting at IWM London.

Paul Domenet, Executive Creative Director, Johnny Fearless, said:
“ We wanted to bring people to IWM London to see and hear the words of those who lived and died through the war for themselves and encourage them to reappraise the First World War in a way, which is different to the stereotypical mud and blood imagery. “

Aardman combined 2D illustrations and 3D CGI animation techniques to create a hybrid effect, bringing to life the bold landscapes and muted palettes of war artists from the era.

Darren Dubicki, Director, Aardman, adds: “We took an idea that was to create a powerful piece of imagery that is suggestive of the paintings from the era coming to life, and therefore a stunning promotional piece for the Museum’s commemoration plans.”

“Flight of the Stories” will be screened online and in cinemas from Monday 7 July as part of a multi-platform campaign supported by posters, press, radio and online ads promoting the new First World War Galleries.

The posters feature the stories of personal objects will run in Underground stations on cross-track and platform posters, tube cards and digital panels.

Johnny Fearless was appointed by the IWM in an AAR-organised pitch in April 2013.

“The film is both beautiful and poignant,” says Penny Hamilton, Head of Brand and Marketing, IWM. “I think it captures exactly what we were trying to convey – for whilst it is true that some of the people never made it back from the fighting front, their stories have, and it is our duty at IWM to ensure that they continue to be told. This what we will be doing in our new First World War Galleries.”

IWM London and the new First World War Galleries will reopen on 19 July 2014 ready to mark the official start of the Centenary commemorations.

Watch the film: https://www.youtube.com/watch?v=-lZUTMS8uLA

Behind the Scenes of Maynards TV ad by Aardman

Aardman have created a miniature world bringing the hedgehog family to life with stopframe animation for Maynards Discovery Patch. These are a new range of fun-shaped fruit flavour jelly and foam sweets. The ad took nearly three weeks to shoot, frame by frame.

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Directors Karni and Saul had a very specific visual treatment in mind for the spot: “We were looking for a textured, intimate and handmade look so we decided to opt for needle felting finish which gives the puppets a realistic, yet cosy feel.

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“The challenge was creating a world – part hedgehog, part person – that humans can relate to. It was loads of fun coming up with the small details in the set like the nature themed elements.”

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The advert, which runs from 9th May, features a family of hedgehogs trying Maynards Discovery Patch for the first time and exploring the questions on pack. The ad has been produced by Aardman, the studio famous for popular characters including Wallace & Gromit, Shaun the Sheep and Morph.

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The Maynards Discovery Patch range includes four themed variants – Discovery Patch Animals, Discovery Patch Body Bits, Discovery Patch Myths & Monsters and a multipack of treatsize Discovery Patch Mini Creatures. All packs feature fun facts or quizzes on the back of pack to inspire moments of family discovery. There is also a Maynards Discovery Patch app which you can unlock by scanning the pack, giving families an opportunity to discover even more through an augmented reality experience.

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The TV campaign is part of a £3 million UK media investment of this year, which will also include cinema, video on demand, out of home (close to stores), digital, experiential PR and in-store activity.

Kaitlin Williams, Brand Manager for Candy at Mondelēz International, said: “We’re hugely excited to be working with Aardman for our first TV campaign for Discovery Patch. The hedgehogs are the perfect fit with the quirky and curious personality of the product, and we expect the ad’s going to be a big hit with consumers.

Watch the ad: www.youtube.com/watch?v=aGfGJIhZkb0

Making of the ad: www.youtube.com/watch?v=ku7u2gygtAg

NFTS launches new animation course with Aardman

The NFTS (National Film and Television School) has launched a new animation course in partnership with the Aardman Animations to meet the growing demand for animators in the UK.

The exciting new three-month Certificate in Character Animation course will be taught by industry professionals, including main tutors Loyd Price, Head of Animation at Aardman (Nightmare before Christmas, Chicken Run, The Curse of the WereRabbit, Flushed Away and Pirates! In an Adventure with Scientists) and Mathew Rees, Supervising Senior CG Animator (commercials for clients such as Serta, Chevron, British Gas, Hershey’s as well as work on Pirates!).

The Pirates! from Aardman Animations.

The Pirates! In an Adventure with Scientists from Aardman Animations.

Loyd Price said: “The UK is very much a powerhouse of animation at the moment. Our continued success at Aardman and that of others such as the NFTS means that people are travelling to the UK from all over the world to learn our style of stop frame and CG animation. We’d like to build on that success by developing home-grown talent to work in this exciting entertainment industry.”

The Bristol based studio has enjoyed continued popularity at both the box office and the Academy Awards. It has won four Oscars and had 10 Oscar nominations including the animated feature film Pirates! In an Adventure with Scientists, which was nominated for Best Animated Feature Film this year.

The NFTS’ stop-frame animated film Head Over Heels was nominated for Best Short Animation this year – the only film school nominated for an Oscar in 2013. The School’s stop-frame animated film Miss Todd is also a finalist in the Oscar qualifying 2013 student Academy Awards (a competition it has previously won 5 times) and its charcoal-drawn animated film Magnificent Lion Boy is the only UK film school film in Cinéfondation at the Cannes Film Festival this year.

Nik Powell, NFTS Director said: “We’re looking for applicants with a real passion for animation to join this flagship course.”

Jon Wardle, NFTS Director of Curriculum and Registrar added: “This course will give participants a chance in a life-time opportunity to train with Aardman animators and gain the highest level of animation skills that can help them get jobs in this growing industry.”

The 12 –week intensive course will take place at Aardman’s Bristol headquarters and provide the core practical skills needed to become professional animators. The majority of the course is practical with participants working on animation exercises to improve their skills, knowledge and experience. This will also be supported by animation theory. It culminates in a short character animation sequence – pre-planned and boarded – to showcase the skills learnt during the course.

Don’t miss out – Apply before the Friday 21st June 2013 deadline for the Certificate in Character Animation course that starts in September 2013.

Shaun the Sheep returns

Shaun the Sheep makes his highly anticipated return to the UK small screen this month with twenty brand new episodes – proving that life is never dull on Mossybottom Farm. Shaun and the gang return at the end of February, Monday – Friday from 25th February at 3.15pm on CBBC.

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Shaun and his farm friends cause mayhem in the 20 x 7 minute episodes when they get involved in high jinks with hand gliders, dinosaurs, ducks, graffiti, crows, window cleaning, bulls, skate boards, old home movies and even a piano – in an iconic Laurel and Hardy moment!

To support the new series launch, CBBC have commissioned another five Championsheeps games to add to the existing suite of popular online games released during last year’s summer of sport. The games were produced as an experience with on-going appeal which is both engaging and entertaining for fans and encourages friendly, social competition and interaction with the show’s characters.

The new games, which are available on the CBBC website, were developed by Aardman’s in-house digital team who have made significant updates to the suite including new animations for the main hub and new ways of reporting high scores and achievements. A special unlock code feature has also been created and fans will be provided with codes at the end of each new episode giving players access to special features in each of the new games.

The team have been working closely with Aardman’s expert CG artists in order to progress the look of the characters in the game by developing 3D models, enhancing the game experience both aesthetically and mechanically as the 3D elements provided far greater flexibility than a 2D graphic with the movement of each character. In turn this allowed the Digital team more creative freedom to produce five visually appealing and addictive games for Shaun fans to enjoy across the world.

The Staves Winter Trees Video from Aardman

Aardman have collaborated with Atlantic Records and British folk rock trio The Staves to create a visually stunning music promo to accompany their latest single Winter Trees from their debut album Dead & Born & Grow.

 

Aardman directors Karni and Saul talk about the making of Winter Trees:

“The weird thing for us about this video, is that for a song called Winter Trees we wouldn’t normally base a story in a forest with trees but saying that when we first heard the song, we wrote ideas down separately just brainstorming it… and we both wanted a forest. So we guess it had to be that way, its the feeling the song gave us. So beautiful but slightly sad and bare too – like a forest. Something emotional.

“Then we bashed out the idea back and forth between us – coming up with slightly hybrid animals escaping something and an ‘owl lama’ with a man/spirit on its back.

“We knew from the girls, the song was based on a relationship so we wanted to take it wider and further by showing creatures escaping a flood and hanging precariously of tips of trees. It reminded us of the fisherman who sit on tall poles in the sea, it was a very visual scene. We wanted it to feel emotional while not too twee and have a story that was symbolic of a relationship and slightly surreal.

The trees represent the three staves sisters in a very loose way.

The trees represent the three staves sisters in a very loose way.

“We also wanted to make the trees the musicians, so there are three trees that represent the three staves sisters Emily, Jessica, and Camilla in a very loose way.

“As for the visual treatment we wanted to base it on 3d laser-cut wood puzzles – which we’d been researching it for a while. We made some art work examples and ref images and Saul sketched the rabbit squids and the lama owl.

“After that we showed it to Atlantic and the girls, who loved it and gave us the green light.

“Then we had to figure out how to make it, together with Aardman’s animation and CG team. Obviously we are based in one of the best places in the world for animation, so we figured it out pretty quick. It’s a mix of techniques; hand drawn, flash and CG animation. None of it is classic stop frame though.

The Staves Winter Trees Video“We wanted that hand drawn emotional feel with the ease and 3D model feel of the real world that CG can give. So we mixed it up like we usually do.

“Then it was a matter of an animatic and making it look like wood, giving it dramatic lighting, deciding on shape/style of animation/colours and all that.

“The girls were very trusting in us and the vision and so we could just get on with it. It was a tight schedule and budget so we had to work fast and make everyone else work very hard with us. But they were all so enthusiastic about the visuals and song that they were willing and super collaborative.

“We are really pleased with the end result and the label and girls are too. It seems to have struck a chord with people, it’s getting quite a bit of attention, maybe because it’s something a little fresh visually that’s still delicate and has an emotional story.”

The Staves. Emily Staveley-Taylor - vocals, Camilla Staveley-Taylor - vocals and ukulele, Jessica Staveley-Taylor - vocals and guitar. Photograph by Dan Curwin © Atlantic Records UK.

The Staves. Emily Staveley-Taylor – vocals, Camilla Staveley-Taylor – vocals and ukulele, Jessica Staveley-Taylor – vocals and guitar. Photograph by Dan Curwin © Atlantic Records UK.

Aardman Launches New Animate It! Kit

Have you ever watched an Aardman film and wanted to try plasticine animation yourself? Aardman have released a brand new Animate It! kit containing materials and software to help you get started.

Built around Aardman’s world-leading stop-frame technique and characters, the pack comes complete with software, tutorials and moulds to make your characters.

The kit contains software that enables you to shoot your animation sequences using a webcam and store them on your computer. A webcam and computer are NOT included. There is an on-screen tutorial from an Aardman Animator. A Morph character can be modeled with the clay supplied. To help with this there is a Flexi-mould and stick-in eyes.
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Aardman & WARL create a new look for Clipper Tea

Aardman Commercials have partnered with WARL and Clipper Tea, the UK’s only company to boast a completely Fairtrade and organic range of tea, coffee and drinking chocolate, to create a gorgeous new national TV ad campaign for their Everyday Teas.

The 20-second stop frame commercial, which was launched on 27 April and runs for a month, has been brought to life by Aardman director Daniel Cohen, who has created a never-ending ‘conga’ of mugs joyously dancing past a box of Clipper Everyday Tea while being filled with tea bags and hot water from a kettle. “The simple concept of mugs dancing ‘the conga’ worked tremendously and was great fun to direct!” says Cohen.
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Arthur Christmas by Aardman Animations released

Arthur Christmas is a 2011 British/American 3-D computer animated fantasy comedy film produced by Aardman Animations and Sony Pictures Animation. It was released on November 11, 2011, in the UK, and is scheduled to be released on November 23, 2011, in the USA.

The film was directed by Sarah Smith, and it features voices of James McAvoy, Hugh Laurie, Jim Broadbent, Bill Nighy, Imelda Staunton and Ashley Jensen. Set on the North Pole, the plot tells about Santa’s son Arthur Christmas, who must complete a mission before Christmas morning.

The story of Arthur Christmas revolves around Santa’s ultra-high-tech operation hidden beneath the North Pole, his family and especially around his son, Arthur. When on a Christmas night a single present for a very upset little girl is missed, Arthur must go on a mission with Grandsanta and elf Byrony using an old sled and eight flying reindeer to deliver the present before the Christmas morning. Info from Wikipedia

Arthur Christmas illustrations copyright Aardman Animations / Sony Pictures Animation.

“Visually, the film may not be as technologically lavish as those produced by Pixar or DreamWorks,” writes Robbie Collin in The Telegraph, “but the characters are utterly charming, and the astute use of 3-D lends a thrilling sweep to the sleigh-ride scenes, too. Arthur Christmas might be made of pixels rather than Plasticine, but it still has Aardman’s fingerprints all over it.”

Gulp – The World’s Largest Stop-Motion Shot With A Nokia N8

Nokia and Aardman Animations have set another Guinness World Record for the ‘World’s Largest Stop-motion Animation Set’ with their follow up short film: Gulp, shot entirely on the Nokia N8, after having set a record for the ‘Smallest Stop-motion Animated Character’ last summer with Dot.

As part of Nokia ’s on-going campaign to bring amazing, authentic uses of mobile technology to life, Nokia has partnered with Aardman Animations and Wieden + Kennedy once again to create Gulp, a new animation filmed on the Nokia N8.

The film explores the life of a little fishing boat when the tide goes out. As the sea ebbs away oilskins and nets come to life manifesting a lone fisherman, out to find the catch of the day.

When he sets off across the sea he encounters an ocean vista of waves, gulls, clouds and fish all created using giant sand animation, carved in the beach itself. As the fisherman hauls in his sandy catch he is swallowed by a huge sea monster. Trapped inside the beast’s cavernous stomach, he accidentally sets off a chain reaction and is catapulted back to the surface, too late to save his catch from escaping back into the ocean.

Shot entirely on the new Nokia N8 smartphone, Gulp showcases the smartphone’s Carl Zeiss optics and its 12-megapixel photography capabilities. Three phones elevated 36 meters above the ground on a cherry picker on a beach in South Wales, UK, shot a canvas of 42.71 meters x 24 meters creating the ‘World’s Largest Stop-motion Animation Set’. The phones were mounted in a custom built rig inside a specially designed Peli Box and operated remotely by the camera crew in order to capture the huge images.